Craver Vs. Owner: How to Choose a Restaurant Ordering Platform

Craver Vs. Owner: How to Choose a Restaurant Ordering Platform

Key Takeaways:

  • Craver is the better-value choice for restaurants that want branded web and app ordering, loyalty, and promotions, without buying a full website and SEO package.
  • Owner may suit operators who specifically want a more hands-off website, ordering, SEO, and marketing bundle and are comfortable with its current fee structure.
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Craver vs Owner at a Glance

CraverOwner
Ideal customer?Coffee shops and restaurants using Square’s ecosystemIndependent restaurants looking to “drive sales profitably”
Web ordering?Yes, Craver has online orderingYes, Owner has online ordering
Web ordering featuresCustomer features include 1-click reordering, white-label delivery, and menu/inventory autosyncSpecific features aren’t shared explicitly besides “save on fees” and “grow your customer list”
Branded mobile app?Yes, custom-brandedYes
Loyalty and rewards?Yes, customizable loyalty programsYes, customizable loyalty programs
Marketing tools?Yes, push notifications and Meta Ads integrationYes, push notifications and other automated marketing campaigns
Customer data access?Yes, you own all customer dataYes, you own all customer data
POS integrationsNative Square integration, but can connect to other POS systems with the Tablet AppNative Clover integration, but can also connect to Toast, Square, Lightspeed, and more
Delivery integrationsZero commission white-label deliveryIn-house delivery, third-party options, or both
Merchant supportAccess to a Help Center, Community, Merchant Portal, and customer supportAccess to a Help Center and 24/7 Customer Support
Implementation?2-3 weeks1-2 weeks
Current pricing + fees*$99/month per location (with two months free on an annual plan)Flexible plan: $249/month + 5% restaurant fee per order
Flat rate: $499/month + no additional fees
Contract termsNone – cancel any timeNone – cancel any time

*As of October 2026. 

Want to see how Craver can take your restaurant’s online ordering to the next level?
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What Restaurant Operators Should Compare Before Choosing a Platform 

Before committing to Craver or Owner for your restaurant ordering platform, it’s important to explore the features of each to make sure you’re picking the right one for your business. 

You’ll want to compare how each platform handles different aspects of your business, from online ordering and custom branding to the POS integrations it offers and how its pricing is structured. What’s right for other businesses might not be right for yours — and you might not even need all of the features that one platform offers but another doesn’t. 

To make this step a little easier for you, we’ve compared Craver and Owner across four key areas of restaurant online ordering systems to give you the head start you need to make an informed decision. 

Online ordering experience and brand control

Craver 

Craver offers two different digital ordering options: a custom-branded app and an online ordering site.

Our mobile apps offer more brand customizations than anyone else, so your app looks exactly like your restaurant — and yours alone. We also have several in-app features that merchants and customers both love, including one-tap reordering and unlimited push notifications for limited-time deals and offers.

Our commission-free online ordering offers the same customization as our mobile app, with a few extra features that make it stand out. Easy modifications and tailored recommendations make the online ordering experience feel personal, while menu and inventory autosyncing means nobody gets the disappointing surprise that their order sold out. 

Owner 

Owner offers the same two digital ordering options that Craver does: branded mobile apps and online ordering sites. 

Owner’s mobile apps are also custom-branded, but the customization options aren’t as robust. However, they have many similar in-app features like one-tap reordering and push notifications, alongside automated marketing campaigns run by their team. 

Their online ordering is similarly customizable, with branding designed to match your restaurant in particular. Owner’s plans also come with an AI-optimized website, which may be a helpful feature for restaurants without websites (or restaurants with websites that aren’t working for them). 

→ See how both platforms hold up in our ranking for the top 5 best restaurant online ordering systems.

Guest data, loyalty, and restaurant marketing

Craver 

Craver brings together ordering, loyalty, promotions, push notifications, and guest engagement into the same branded experience. 

You own all the customer data that comes with every order placed through your Craver app or online ordering platform. Then, when you’re ready to review that customer data, it’s all collected in the Merchant Portal for easy viewing and evaluation. 

In the marketing department, push notifications are the number one way to market your offerings with Craver. All Craver merchants get unlimited push notifications that can be planned and scheduled in advance, alongside performance insights that help you improve your push notifications every time. We also integrate with Meta ads! 

And last but not least, loyalty. Our restaurant loyalty programs are built within a larger loyalt ecosystem that’s easy to manage and easy for your guest to enjoy. You can customize your rewards however you’d like, and guests can easily track and redeem right int he app. 

Owner 

Owner offers built-in marketing services that are “automated by restaurant marketing experts.” 

While they also offer push notifications, their main feature is email and SMS marketing. They can help you plan and send pre-built targeted marketing campaigns from abandoned cart emails to holiday SMS campaigns. You can also build your own marketing campaigns if you don’t want to rely soley on their pre-built options. 

Like Craver, Owner also lets you keep and use all of the customer data that comes from direct online orders and app orders as well as marketing campaigns. 

Owner also has a loyalty program that is customizable like Craver’s. 

Pricing, fees, contracts, and total cost

Craver 

Craver has one core package with everything a restaurant owner would need. 

For $99/month* per location, you get access to a custom-branded mobile app, a custom-branded web ordering site, white-label delivery integration, push notifications, a customer referral program, inventory and menu auto-syncs, and so much more. You also get two months free if you switch to an annual plan.

All of our app and online ordering features are included in our core package with the exception of our subscription bundle. That starts at $49 a month, and varies depending on the number of subscribers your restaurant has. 

Craver doesn’t charge any additional fees for set up or customer support, and we don’t make you sign a contract, so you can cancel at any time. 

*As of October 2026. 

Owner 

Owner has two different plans. 

The Flexible plan is $249/month + 5% restaurant fee per order, and is described as an option where “costs scale with your sales.” The Flat Rate plan costs $499/month without restaurant fees, and is described as the best choice for restaurants making over $5k a month in online sales.* 

On both plans, you’re responsible for a 5% “order support fee that covers fulfillment and customer service,” but they each include features like an AI-optimized website, online ordering, a branded mobile app, loyalty and rewards, and AI-powered marketing, among others. 

They also offer setup and migration help and 24/7 customer support with no extra charge, and don’t require any contracts, so you can operate month-to-month and cancel anytime. 

*As of October 2026. 

Why Craver is the better choice for many independent restaurants

Craver is the better choice for independent restaurants looking to amplify their digital ordering experience and access a wide range of features.

Our starting price is standardized across the board (and we’re not the most expensive on the market), so restaurants of all sizes can enjoy our features without being penalized for growing and succeeding. 

We may not offer as many automated or AI-powered marketing features as Owner, but our push notifications and Meta ads integrations are highly successful and make a great complement to self-led email and SMS marketing. 

If you’re looking for an Owner alternative that’s better suited to the independently-owned business model and grows with you, then Craver is for you. 

→ See why restaurants like Greco and MOGO love working with Craver. 

Why Owner could still be the better fit

Owner may be a better fit for restaurants wanting a hands-off, marketing-focused approach. 

Their marketing features are something you won’t find in most other online ordering companies, and for restaurants with heftier budgets that want to hit two birds — marketing and online ordering — with one platform fee, it may be a good option.  

If you’re able to combine your digital channel budget with your marketing budget and you’re okay with a 5% order support fee on every order, Owner may be worth exploring. 

See how Craver can help your restaurant see 20% higher order value with one custom-branded app.
Book A Demo

FAQs

What is the main difference between Craver and Owner?

Craver is a more focused option. We offer everything a restaurant needs to strengthen its online ordering experience, including web ordering, mobile apps, loyalty, and engagement for under $100 a month. Owner offers a broader, more done-for-you experience, focusing more on website building, SEO, and marketing at a much higher price point.


How do Craver and Owner pricing models differ?

Craver’s pricing is more straightforward — $99/month per location with all features included. There aren’t additional fees or contracts, and merchants can cancel at any time. Owner has two pricing options: the Flexible plan at $249/month + 5% restaurant fee per order, and the Flat Rate plan at $499/month without restaurant fees.* There are also no contracts, and merchants can cancel at any time. 


Which platform is a better fit for single-location and multi-location restaurants?

Craver’s per-location pricing and location-specific features (like menu and inventory syncing) make it a good choice for both single- and multi-location restaurants. Owner’s features and pricing are set up for single-location restaurants, but their pricing page does state they have “special rates” for multi-location restaurants. However, since those rates aren’t listed, it’s unclear whether they’re a better deal than their single-location prices. See how Craver holds up in other restaurant app platform comparisons here. 


What POS and delivery integrations should a restaurant confirm?

Before committing to an online ordering platform, confirm it offers at least one delivery integration, but ideally a few options. You may want a platform that offers white-label delivery like Craver, or you may prefer in-house delivery or third-party, like Owner offers. Either way, make sure the platform you choose can support your restaurant’s preferred delivery integration.


Who controls customer data, and what happens if the restaurant switches platforms?

Both Craver and Owner allow merchants to access and control their data from day one. With Craver, you get to take your customer data with you if you switch platforms, but it’s unclear whether Owner offers the same option. One of the best parts of direct online ordering is the customer data your restaurant gets access to, so it’s important that the platform you pick empowers you to control it how you want to.


How should a restaurant compare the total cost of ordering platforms?

Deciding whether the monthly fee is affordable for your restaurant is a good place to start, but it doesn’t provide the whole picture. You also need to consider monthly fees, your order volume (and the fees that you’ll be charged per order), any restaurant and guest fees, processing fees, add-ons that you may want (and what they cost), and whether setup and ongoing support are included or not. Only then can you tell whether a platform’s costs are actually within your budget! Try the free calculator on our “Pricing” page to see how much you can earn with Craver! 

Book A Craver Demo
Melissa Mertsis

Melissa Mertsis is a Calgary-based freelance writer who has contributed to Craver since 2023. For Craver, she writes original content on restaurant and coffee shop marketing, loyalty programs, online ordering, customer retention, app design, and review management. Beyond her work with Craver, she brings broad copywriting and content experience across a range of brands, agencies, and industries.

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